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Understanding Digital Business 7,5 hp

Undervisningen bedrivs på engelska.

Kursinnehåll

In the face of societal digitalization, firms face new types of pressures impacting their strategies, business models, organization and marketing. Based on interaction with practitioners representing different business areas, cases, and in-class discussions, the course will expand students’ knowledge about current digital business challenges. It will further stimulate critical and creative thinking about how to identify opportunities and how these can be leveraged in new and existing firms for entrepreneurship and business renewal.

Förkunskapskrav

Bachelor’s degree in Business Administration (i.e the equivalent of 180 credits at an accredited university).

Utbildningsnivå: Avancerad nivå
Kurskod/Ladokkod: JUDR26
Kursen ges vid: Jönköping International Business School

Tidigare och pågående kurstillfällen

Typ av Kurs
Programkurs
Studieform
Campus
Termin
Hösten 2019: vecka 34 - vecka 43
Studietakt
50%
Undervisningsspråk
Engelska
Ort
Jönköping
Kurstid
Dag
Kursansvarig
linulf
Examinator
Mart Ots
Gäller enbart studenter utanför EU/EES/Schweiz: Studieavgift
15000kr
Kursplan
HTML  PDF
Anmälningskod
HJ-J9140
Senast ändrad 2019-10-14 09:02:35