MMTC

Media, Management and Transformation Centre

MMTC practitioner seminar: CHINESE BUSINESS PRACTICE

Develop your understanding and expand your business potential!

You are invited to attend a seminar exploring the Chinese business context. Professor Mike Danilovic and Dr.cand. Jasmine Lihua Liu will share their experiences and research on business model innovation for businesses in China.

October 11th, 13:00- 15:00

There will be opportunity to network and fika will be served

Room B3008, Jönköping International Business School

The seminar will explore differences between the Western and Chinese way of doing business illustrated with a new business model developed by the presenters for Goldwind, the largest Chinese wind power company and one of the largest in the world. The seminar will consider the impact of government on business and will also explore a generic business model for success in the Chinese business context, the Symbiotic Business Model. Mike Danilovic and Jasmine Lihua Liu will share some insights into Chinese business culture that will be helpful in doing business with China.

 

About the Presenters

Mike Danilovic is a Professor of innovation science at Halmstad University. He has conducted many industry and business-related projects in training & education, innovation, product development, managing complex systems and organizing.

Jasmine is a senior lecturer at Shanghai Dianji University in business studies with a focus on marketing. For her PhD, Jasmine has researched business model innovation in the Chinese business context.

Register your attendance to mmtc@ju.se by October 8th

Please include your name, business and any dietary requirements. 

2019-09-25
2019-09-25
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