This Master’s programme takes a broad business approach to the digitalization that shapes society.
This Master’s programme takes a broad business approach to the digitalization that shapes society. It addresses the new challenges that digitalization poses for companies and their employees with regard to business renewal and innovation, marketing and digital services. Students gain knowledge to analyse how digitalization offers opportunities for strategic change as well as business and organizational development for both new and existing companies. In addition, the programme stimulates creative thinking around digitalization, business innovation and renewal. The programme combines theoretical and real-world practical work, and has a multidisciplinary approach including competences in business administration, informatics and business law. After graduating, students may be interested in working as managers for established companies, but also as entrepreneurs wanting to leverage the opportunities of the digital economy.
NB Preliminary list of courses
Understanding Digital Business 7.5 credits
Digital Innovation 7.5 credits
Digital Entrepreneurship 7.5 credits
Advanced Research Methods in Business Administration 7.5 credits
New Businesses 7.5 credits
Leading and Organizing Innovation Work 7.5 credits
Digital Marketing 7.5 credits
Entrepreneurial Finance 7.5 credits
Data-analysis for Decision-making 7.5 credits
International Internship on Digital Business 15 hp
Business Law in a Digital Context 7.5 credits
Master Thesis 30 credits
Texten granskad / uppdaterad 2017-06-22