Annika Ehlers

Doktorand
Företagsekonomi , Jönköping International Business School

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Artikel

Uphaus, P., Beringer, B., Siemens, K., Ehlers, A., Rau, H. (2021). Location-based services–the market: success factors and emerging trends from an exploratory approach Journal of Location Based Services, 15(1), 1-26. More information
Achtenhagen, L., Cyron, T., Ehlers, A., Garz, M., Steigenberger, N. (2020). Att lyckas med intres­sentdialogen Organisation & Samhälle, 54-59. More information
Ehlers, A., Rau, H. (2019). Die Zukunft – eine Frage von Zeit und Ort - Mobiler Journalismus und lokalisierte Nachrichten MedienWirtschaft, 16(4), 22-31. More information
Uphaus, P., Ehlers, A., Rau, H. (2019). Location-based services in tourism: An empirical analysis of factors influencing usage behaviour European Journal of Tourism Research, 23, 6-27. More information

Bok

Rau, H., Ehlers, A. (2014). Startup-Finanzierung in der Medienbranche. Gründer zwischen Bootstrapping und Bankkredit, Crowdfunding und Venture Capital. Baden-Baden: Nomos Verlagsgesellschaft More information

Antologibidrag

Rau, H., Ehlers, A. (2020). Location-based services in regional media communication: Insights from a research project. In: U. Rohn & T. Evens (Ed.), Media management matters: Challenges and opportunities for bridging theory and practice (pp. 121 -137). New York, NY: Routledge More information
Rau, H., Ehlers, A. (2017). "Location Based Services" - alles eine Frage der Akzeptanz. In: Wolfgang Seufert (Ed.), Media Economics Revisited: Verändert das Internet die Ökonomie der Medien? (pp. 257 -284). Baden-Baden: Nomos Verlagsgesellschaft More information
Ehlers, A., Rau, H. (2014). Medienmanager im Partizipationsdilemma. In: Harald Rau (Ed.), Digitale Dämmerung: Die Entmaterialisierung der Medienwirtschaft (pp. 299 -320). Baden-Baden: Nomos Verlagsgesellschaft More information
Ehlers, A., Rau, H. (2013). Kommunikations-Controlling: Wichtig ist, wie es ankommt. In: Werner Pepels (Ed.), Erfolgsfaktor Marketing-Controlling: Beschaffung, Kommunikation und Vertrieb effektiv steuern Düsseldorf: Symposion Publishing GmbH More information
Rau, H., Ehlers, A. (2012). Wertorientierung in der Unternehmenskommunikation. Vertrauen,Glaubwürdigkeit und Reputation als Anforderungen für ein neues KPI-System. In: Castulus Kolo (Ed.), Wertschöpfung durch Medien im Wandel (pp. 263 -286). Baden-Baden: Nomos Verlagsgesellschaft More information

Konferensbidrag

Ehlers, A., Rau, H. (2020). Kontext für den (mobilen) Journalismus der Zukunft. Stuttgart: Deutsche Gesellschaft für Publizistik- und Kommunikationswissenschaft, Jahrestagung der Fachgruppe Medienökonomie der DGPUK, Cologne, Germany, 2019. More information
Uphaus, P., Neuper, O., Beringer, B., Hoffmann, L., Langenmair, S., Ehlers, A., Rau, H. (2019). Barriers seen by potential local providers of applications using location-based services. 15th International Conference on Location Based Services (LBS 2019), 11–13 November 2019, Vienna, Austria. More information
Ehlers, A., Rau, H. (2018). The Future – a Question of time and place: Mobile journalism and localized news. The 68th Annual Conference of the International Communication Association (ICA), Prague, Czech Republic, 24-28 May, 2018. More information
Uphaus, P., Ehlers, A., Rau, H. (2018). Location-based services in tourism: An empirical analysis of usage behavior. Annual conference of the German Tourism Research Group, Munich, Germany, 17-18 May, 2018. More information
Rau, H., Ehlers, A., Siemens, K. (2018). Spotlight on market realities – an exploratory approach. 14th International Conference on Location Based Services (LBS 2018), Zurich, Switzerland, January 15-17, 2018. More information
Rau, H., Ehlers, A. (2018). Acceptance as core factor for the success of LBS. 14th International Conference on Location Based Services (LBS 2018), Zurich, Switzerland, January 15-17, 2018. More information
Rau, H., Ehlers, A. (2018). Context related information in mobile news. A study on the adoption of localization technology by legacy media organizations. Annual European Media Mangement Association Conference, emma conference 2018, University of Warsaw, Poland, June 14, 2018 – June 15, 2018. More information
Ehlers, A. (2017). Media Management and the hyperlocal sphere. Annual European Media Mangement Association Conference, emma conference 2017, University of Ghent, Belgium, May 11 - May 12, 2017. More information